The French Open, the last tennis Grand Slam tournament of the season, has comes and gone. But the numbers of viewers has greatly exceeded expectations according to a data report released by the organizing committee on the event. Despite the number of viewers at the French Open has been greatly restricted due to the epidemic, the coverage of viewers has been greatly improved compared with previous years through the use of TV and social media. Among them, Chinese viewers have become The largest audience group.
The report shows that during the entire event, 120 million people in China watched the live event, which is more than three times the number of viewers in France (38.1 million). Compared with the 2019 event, the number of Chinese viewers has increased by 26%.
There are 173 broadcasters worldwide in this tournament, an increase of 20 from the previous one. Unsurprisingly, the men’s singles final between Nadal and Djokovic became the most watched game. At its peak, 59 million people worldwide watched the game at the same time.
In addition, social platforms have become the main channel for more and more fans to follow the game. During the entire competition period, the total number of views related to the French Open on mainstream foreign social platforms exceeded 400 million times, and the number of interactions reached 18 million times, an increase of 60% compared to 2019. The total number of fans of the official accounts of the French Open Organizing Committee on various social platforms has increased by 290,000.
Affected by the coronavirus epidemic, the 2020 French Open was postponed for 4 months. According to French government regulations, the number of daily audiences on the scene should not exceed 1,000. “King of clay court” Nadal defeated the world’s No. 1 Djokovic in the men’s singles final and won the clay court Grand Slam for the 13th time. The women’s singles crown was won by the 19-year-old Polish teenager Svyatk, who defeated this year’s Australian Open champion Cornin in the final.